While wonderful West coast beaches, sea views and romantic dreams of resort style living were the sought after lifestyle of early property buyers, today’s property buyers have a more sophisticated range of needs. Properties have to work harder to generate income and the dream lifestyle has switched from absolute relaxation to a more balanced approach that includes the pursuit of familiar and new activities, to healthy living, places to work out, places for entertainment and sport, and also where living convenience and a sense of community are essential components of the choice.  After all, the beaches are easily accessible from anywhere so as the market matures, it’s easy to see why some locations are much better financial and lifestyle investments than others.

Here are five reasons why buying property on the East coast might be the best financial decision you ever make.

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1. A developing neighbourhood

at Royal Phuket Marina is in the heart of a developing neighbourhood full of amenities and activities, and within easy access to the Island’s key infrastructure. Phuket’s major shopping centres are a 10 minute drive away; the airport 15 minutes, leading international schools are within five minutes as are the Island’s best golf clubs, floating restaurants and a private airfield.

Even closer to your door, within walking distance of is the with start-of-the-art equipment while Villa Market is just around the corner and stocked with local and imported produce and open seven days a week.

2. Tangible Return on investment

With luxury property and land prices much higher on the West coast, the increasing popularity, convenience and attractions of East coast living means property investors can expect significant capital appreciation from buying in the East.

Unlike the West coast where rental demand is highly seasonal and limited to a few months of the year, rental demand in the East is consistent throughout the year and much of it on a long term basis – accommodating expatriate and Thai professionals and their families working in Phuket or using Phuket as their regional home base. The seasonal uplift for holiday rentals also applies in this location long term, so there are two bites at the cherry for the serious investor.

Established projects with new development phases are the best buys as newly launched projects are unlikely to compete on quality, unit size and project facilities either for purchase, for resale or for attracting rental clients.

3. City lights are just around the corner

The busy administrative and cultural centre of Phuket is often overlooked in favour of the beaches, but there’s a lot to discover and to do in Phuket Town with its exciting mix of old and new, simple and sophisticated, peaceful and pulsating.

The attractions in are nearly around the clock. In the early hours of the day, monks are on the streets on their daily alms and the fresh daily market the fresh market buzzes with activity. Non-stop bustle characterizes the daytime, and lasts well into the evening. Nights are reserved for having good company, whether at a restaurant, a club, a chick bar, or a combination of all three.

The bird’s-eye view of the city from Khao Rang, famous Thai food restaurants such as Ka Jok See and Tunk Ka restaurant, the Trick Eye museum, temples and the Sunday night market on Thalang Road are just a few of the reasons why this is a spot on the up.

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4. Gastronomic delights on your doorstep

Within walking distance of your door are offering cuisine from Thai to Vietnamese to Italian, Mexican, Mediterranean and more. Fine dining, casual dining, a patisserie, a cafe and a lounge bar.

Venturing out of Royal Phuket Marina by car, within 10 minutes you can be enjoying the freshest seafood right beside the sea, or cocktails and tapas with a West coast sunset backdrop. The Island’s most popular restaurants, bars and entertainment options, whether in Phuket Town, on the West or East coast, are all within 10 minutes drive from your doorstep at La Reserve.

5. Gateway to an island archipelago

Royal Phuket Marina’s prime East coast location allows you to be on a yacht and enjoying the stunning views, within a matter of minutes. DestinationRPM is the gateway to more than 30 islands that are within a one hour cruise and the amazing limestones cliffs of Phang Nga Bay, a beautiful seascape unmatched anywhere in the world, are less than a 15 minute boat ride from the marina.

Featuring restaurants & bars and our luxury condominiums offer all of the benefits of East coast living with the added benefit of a unique marina lifestyle. Please check us out at .